The Electronic Funds Transfer (EFT) Act, also known as REG E, is a Federal Reserve regulation implemented in 1978 that sets rules, liabilities, and procedures for EFTs, and establishes consumer protections using EFT systems. This regulation prescribes rules for solicitation and issuance of EFT debit cards, governs consumer liability for unauthorized transfers, and requires financial institutions to disclose annually the terms and conditions of EFT services.